Honestly, I think SEMrush is overkill if you’re just starting out. For google ads competitor research, I’d go with Adbeat.
It’s cheaper than SEMrush and SpyFu, and it gives you a ton of insights into your competitors’ ad strategies. You can see their ad creatives, landing pages, and even their display ads.
If you’re on a tight budget, they have a free trial, so you can test it out before committing.
Also, don’t forget to check out your competitors’ social media ads. Sometimes they run different creatives there that you can learn from!
It’s cheaper than SEMrush and SpyFu, and it gives you a ton of insights into your competitors’ ad strategies. You can see their ad creatives, landing pages, and even their display ads.
If you’re on a tight budget, they have a free trial, so you can test it out before committing.
Also, don’t forget to check out your competitors’ social media ads. Sometimes they run different creatives there that you can learn from!