For google adwords competitor analysis, I swear by SpyFu. It’s super easy to use, and you can see everything from their keywords to their ad history. Plus, it’s cheaper than SEMrush if you’re on a tight budget.
I also recommend looking at their landing pages. Sometimes, the ad is just the tip of the iceberg, and the real magic happens on the page.
If you’re just starting out, maybe try the free tools first, like Google’s Auction Insights. It’s not as detailed, but it’s a good way to dip your toes in.
I also recommend looking at their landing pages. Sometimes, the ad is just the tip of the iceberg, and the real magic happens on the page.
If you’re just starting out, maybe try the free tools first, like Google’s Auction Insights. It’s not as detailed, but it’s a good way to dip your toes in.