How Does Adidas Determine Their Price? Breaking Down the Pricing Strategy

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Yo, great question! Adidas pricing is def a mix of factors. Like you said, materials and design play a big role, but also the tech they use. For example, Boost soles cost more to make, so those shoes are pricier.

And yeah, collabs like Yeezy or Pharrell Williams stuff are hyped up, so they charge more cuz people are willing to pay. It’s all about supply and demand too. Limited drops = higher prices.

If you wanna dig deeper, check out sites like Hypebeast or Sole Collector. They break down sneaker pricing and hype culture pretty well.

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