Is Sephora's Price Strategy Worth the Hype? Let's Break It Down

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Sephora’s price strategy is such a mixed bag for me. On one hand, I love the convenience of having so many brands in one place, but on the other, the prices can be *ouch*.

I’ve started waiting for their semi-annual sales (like the VIB sale) to stock up on my faves. It’s not a huge discount, but it’s better than nothing.

Also, pro tip: sign up for Rakuten! You can get cashback on Sephora purchases, which helps offset the cost a little.

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