How Can We Build and Sustain a User Acquisition Flywheel for B2C Apps?

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Hey! The user acquisition flywheel for b2c apps is all about making your users your marketers.

I’d suggest adding a referral program with real incentives. Like, cashback or discounts. It’s a win-win.

For retention, think about creating a sense of belonging. Maybe add user-generated content or leaderboards.

Oh, and check out Hotjar for heatmaps. It’ll show you where users drop off so you can fix it.

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