100% worth it if you’re in a cutthroat market. I swear by SEMrush and the Google Ads Transparency Center for google ads competitor search.
Pro tip: Track their ad rotations. If they’re pushing the same ad for months, it’s probably working. Steal the *concept*, not the copy.
Also, don’t ignore their negatives. If they’re excluding certain terms, there’s probably a reason.
Pro tip: Track their ad rotations. If they’re pushing the same ad for months, it’s probably working. Steal the *concept*, not the copy.
Also, don’t ignore their negatives. If they’re excluding certain terms, there’s probably a reason.
