Opinion time: The volume of data generated in 2024 isn’t the problem—it’s how we use it.
We’ve got the tools (shoutout to BigQuery and Tableau), but companies are still stuck in the “collect now, analyze never” mindset.
Until we get smarter about data *quality*, not just quantity, we’re screwed.
We’ve got the tools (shoutout to BigQuery and Tableau), but companies are still stuck in the “collect now, analyze never” mindset.
Until we get smarter about data *quality*, not just quantity, we’re screwed.