410s can be messy if you don’t handle ‘em right. I’ve seen sites tank because they left too many unresolved.
My workflow:
- Screaming Frog crawl → export 410s
- Check traffic in GA4 (if it had none, I leave it)
- If it had traffic, I redirect to a relevant page or a custom "gone but not forgotten" page with suggestions.
Tools: SEMrush for monitoring, GSC for alerts.
My workflow:
- Screaming Frog crawl → export 410s
- Check traffic in GA4 (if it had none, I leave it)
- If it had traffic, I redirect to a relevant page or a custom "gone but not forgotten" page with suggestions.
Tools: SEMrush for monitoring, GSC for alerts.