How Do You Handle 410 Errors on Your Website? or Are 410 Errors Hurting Your SEO? Here’s How to Fix T

410 errors don’t hurt SEO if used right. But if you’re paranoid, use a 301 instead.

I find ‘em with Screaming Frog + Google Analytics. If the page had zero visits in 6 months, I 410 it. Otherwise, redirect.

Tool tip: Check RedirectMapper to see where dead links are coming from.