How Can Firmographic Data Improve Your B2B Targeting Strategy? or What’s the Best Way to Collect and

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Firmographic data is clutch for ABM. We use it to build hyper-specific account lists, then layer on ads.

Example: Only target manufacturing companies in the Midwest with 500+ employees. Ads got way cheaper because we’re not spraying and praying.

Tools: Terminus for ads, Lusha for contact data.

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