Yeah, you can use a retargeting list for google search campaigns, but it’s not as straightforward as display. Google lets you target past visitors with search ads, but the audience needs to be big enough or it won’t work well.
I’ve had mixed results—sometimes it’s great for high-intent users, other times it’s just meh. Try layering it with a custom intent audience for better targeting.
Also, check out Optmyzr for automation tips. Their tools help tweak search campaigns with retargeting lists.
I’ve had mixed results—sometimes it’s great for high-intent users, other times it’s just meh. Try layering it with a custom intent audience for better targeting.
Also, check out Optmyzr for automation tips. Their tools help tweak search campaigns with retargeting lists.