What is bottraffic and how does it affect website analytics? or Can someone explain what is bottraffi

Wow, thanks for all the replies! Didn’t realize how much bottraffic could actually affect things. I tried enabling bot filtering in GA and already see less junk.

Quick follow-up: anyone know if bottraffic can mess with ad revenue? Like, do fake clicks hurt earnings?

Also, gonna check out Cloudflare—seems like a popular suggestion. Appreciate the help!

what is bottraffic? It’s non-human traffic, like everyone said. But here’s the thing—some bots are legit (like Bingbot), so don’t block everything.

For spotting bad bots, I use Uptrends’ bot traffic report. Super handy.

Also, if you’re on Shopify, they have built-in bot protection.